As Nate Niemi, our Head of Product often says, "I get tired of hearing all the ways in which wire fraud can derail a transaction." The industry is scrambling for a "better wire tool," but we're solving the wrong problem.
The problem isn't the wire-delivery technology itself. The problem is the inconsistent customer experience that precedes it.
How Confusion Causes Fraud
Think about your customer's journey.
- They get an email from your team.
- They get an e-sign request from a different, third-party domain.
- They get a portal link from another third-party domain.
You have just trained your client to click on multiple, official-looking links from different vendors.
Then, at the most critical, high-stakes moment, you send them to a "new place to pay"—a fourth, separate payment vendor. You've created the perfect environment for a fraudster to slip in with a fifth link that looks just as "official" as the others. You've opened your customer up to the risk of fraud.
The Solution: One Portal, One Brand, One Experience
At CloseSimple, we believe the only real solution is consolidation.
That's why we built our Payments feature (for both Earnest Money Deposits and Cash to Close) directly into the CloseSimple portal.
Instead of sending your customers to another vendor, you keep them in the one secure, trusted "digital office" they've been using from the start.
- The portal where they track their closing...
- ...is the portal where they e-sign...
- ...is the portal where they pay.
It's the portal that has your brand right on it.
When the payment request happens inside the one place they know and trust, there is zero confusion. There is no "is this new link legit?" anxiety. There is no gap for a fraudster to exploit.
We can't just bolt on more tools to solve wire fraud. We have to fix the broken, inconsistent experience that causes it in the first place.
Ready to consolidate your payments and protect your clients? Schedule a demo today.
