Blog & News

[VIDEO] Boost your Growth Webinar

Bill Svoboda on Aug 16, 2019 2:29:00 PM

Over 170 people registered to hear our co-founders Bill Svoboda & Paul Stine discuss how Text Messages and our Closing "Pizza Tracker" Timeline are helping title companies grow - in some cases, by as much as 10-20% in the first 6 months.  If you were not able to catch the webinar, here is the recording.

Boost Growth 1pm
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Tags: Pizza Tracker for Title, Text Messaging in Land Title, Title Company Email, Title Company Marketing, Title Company Workflow

[VIDEO] Boost your Growth with Text Messages & a Closing Timeline Webinar

Bill Svoboda on Aug 16, 2019 11:06:47 AM

Over 170 people registered to hear our co-founders Bill Svoboda & Paul Stine discuss how Text Messages and our Closing "Pizza Tracker" Timeline are helping title companies grow - in some cases, by as much as 10-20% in the first 6 months.  If you were not able to catch the webinar, here is the recording.

Boost 12
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Tags: Pizza Tracker for Title, Text Messaging in Land Title, Title Company Email, Title Company Marketing, Title Company Workflow

[VIDEO] Create a Remarkable Closing Experience // ALTA Webinar

Bill Svoboda on Jul 25, 2019 5:19:27 PM
Over 900 people signed up to hear our co-founder Bill Svoboda, as he was featured on the American Land Title's latest webinar (sponsored by Fidelity), titled "Make Yourself Remarkable: Marketing for Growth Begins with a Great Closing Experience." 

Bill discussed why title companies should stop trying to just compete against the next title company, and instead create a closing process that is "Remarkable" (worth talking about).  In addition to discussing how businesses in other industries are doing this, Bill moderates a conversation with Andi Bolin, President of Celebrity Title in Houston TX, and Brian Cooper, President of Unified Title in Colorado Springs CO.

In this webinar Bill, Andi and Brian discuss:
  • Why your real competition is not the title company down the street - it is Amazon, Netflix, Uber, Zappos, etc.
  • Why your team should book their next meeting at the local Nordstrom.
  • How a lunch from Panera could change EVERYTHING about your closing.
  • The difference between Customer Service and Customer Experience; and what that means for you, your team and your customers.
  • How to effectively "Date" your customers (Real Estate Agents)
  • How to create a dynamic team to offer a superior closing experience; beginning with hiring based on "happy."
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Tags: ALTA, Pizza Tracker for Title, Text Messaging in Land Title, Title Company Email, Title Company Marketing, Title Company Workflow

[VIDEO] CloseSimple's ALTA Springboard Most Talked About Features.

Bill Svoboda on Mar 26, 2019 4:06:11 PM

It was a blast to see everyone in Memphis, TN, at ALTA Springboard.  The conference flew by, and as we got back to Minneapolis, we realized the same questions and topics of conversation came up over and over ...

- How our Text Messaging works.
- How CloseSimple helps elevate the closing experience for all parties.
- How CloseSimple does not have a Realtor or Consumer Portal (we do not require anyone to log in to see the status of their files).
- How our Emails look and how they are triggered in the Title Production Software.
- What Title Production Software we integrate with. 

So here's a quick video that we made (just over 2 min long) so you can see CloseSimple in action and to answer some of those questions.

SpringboardVideo
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Tags: ALTA, Pizza Tracker for Title, Text Messaging in Land Title, Title Company Email, Title Company Marketing, Title Company Workflow

The Bar is Very, Very Low [Email Productivity Series 1/3)

Bill Svoboda on Dec 1, 2017 5:19:53 PM

It's interesting how low the bar has been set for Customer Service* in business today.  Simply replying back to an email within a reasonable amount of time can go a very long way in a customer's mind, earning you business for a very long time.  Whereas not replying to an email may cause the sending-party to jump to many unreasonable conclusions:
-
Is this business still in business?
- Did the person get fired?
- Maybe they just don't care about me anymore!
- etc. etc. and the list goes on and on.

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Tags: Email Efficiency, Pizza Tracker for Title, Title Company Email, Title Company Marketing Trends 2018, Title Company Workflow